Button click tracking allows you to collect data every time an important button on your site is clicked. This guide walks through the process of setting up GA4 button click tracking. It includes an embedded tutorial of the same.
GA4 reports function quite differently than reports in Universal Analytics. In this guide we’ll explain Standard Reports as well as the more advanced “Explorations.” We’ll also review Advertising Reports and provide tips for creating custom reports. Finally, we’ll touch on the role BigQuery and Looker Studio can play in reporting. Get ready for some serious Google Analytics reporting.
Did you know you can create custom events in GA4 without using Google Tag Manager? It’s true, you can create GA4 custom events with the event interface. But it’s worth doing this carefully because you can negatively affect your data integrity if you aren’t sure what you’re doing.
Your site is too slow. It’s one of the most common issues WordPress users run into.
While a WordPress site can achieve excellent load times, it probably isn’t going to do so out of the box. That’s why there are tons of plugins and tools out there that promise to improve your site’s performance.
I have used some of them in the past with limited success. I stumbled upon a setup, however, that is very simple, free, and gave me phenomenal results.
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GA4 Explorations help to uncover deeper insights in your data. This reporting functionality is built into Google Analytics 4, but it takes some getting used to. We’ll review how it all works in this Explorations guide.
If you have a blog or website, you know that having quality content is essential. If you’re just starting out, however, you might feel a bit paralyzed by the flood of information out there about content writing. I have good news for you: the basic ideas are actually really simple and can be boiled down to two things:
You’re writing for people, not algorithms
…But the algorithms are watching
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